Analyst Briefings Best Practices: Maximizing Dos and Don'ts
October 29, 2024
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8 min read
(Coming soon)
Get the most out of your analyst briefings by following our comprehensive guide on best practices and common pitfalls.
Why Work With Us
B2B SaaS companies work with Repackaged because of its founder Mathieu Hannouz’s unique profile, experience, and expertise he brings to the market, as well as a holistic approach we bring to Product Marketing.
An Experienced Leader
Mathieu Hannouz is an accomplished Product Marketing Leader with over 15 years of experience in the B2B SaaS industry. Equipped with a blend of technical and business expertise, he excels in translating product capabilities into market success, driving user adoption, and fostering growth for SaaS companies.
A holistic approach to Product Marketing
By combining its strategic and operational experience and expertise, Repackaged is able to lead a comprehensive approach to product marketing that effectively aligns long-term vision with practical, day-to-day execution.
Experience and Expertise
This combination enables Repackaged to navigate complex market landscapes with insight and agility, creating strategies that are both innovative and grounded in real-world understanding.
About Mathieu Hannouz
Mathieu Hannouz is a Product Marketing Leader & Advisor with a proven track record in the B2B SaaS market spanning more than 15 years.
Prior to launching Repackaged, Mathieu led the customer-facing and business-led Evangelism team at Adobe covering its Enterprise Digital Experience product portfolio, including Data Analytics & Insights, Customer Journeys, Content Management, Commerce, B2B Marketing, as well as CDPs/DXPs. Subsequent to his experience at Adobe, Mathieu led Product Marketing globally for Neolane (leader in Enterprise cross-channel marketing and lead management solutions), including positions based in both France and the US. Mathieu was an integral part of the team that led to Adobe’s acquisition of Neolane for $600M.
Mathieu's dual background in technical and business education naturally equips him with a unique perspective, enabling him to assist SaaS companies in effectively communicating their product value, aligning product capabilities with market and customer demands, thereby fostering user adoption, retention, and business expansion.
Mathieu Hannouz is a Certified Product Marketing and Digital Marketing professional.
"Mathieu is an absolute pleasure to work with and I learn so much from him every day – he inspires me to look at things differently and to ask good questions before moving forward with decisions that impact the business."
"Mathieu is an absolute pleasure to work with and I learn so much from him every day – he inspires me to look at things differently and to ask good questions before moving forward with decisions that impact the business."
Ready to elevate your Product Marketing & Analyst Relations strategy
Contact us to learn more about how we can help you accelerate your business success.
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